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Business model
Location:Home > Investment > Business model

To improve the effectiveness of computer car games, to be from market analysis, business strategy, maintenance and repair, personnel management, quality support and other ten areas proposed management model for reference:

First, market analysis:

1, the basic source: the car wash center, observe the radius of 5Km daily number of vehicles and nearby road traffic, according to the vehicle grade division possible consumer base.

2, the fixed consumption: from the basic source of the estimates. For example, there was observed a radius of 5Km plus 4,000 vehicles a day passing cars have 3 one thousand, about 700 lock 10%, according to conventional cleaned once about three days, the daily number of possible car wash about 230 motorcycles.

Second, business strategy:

1, advertising: propaganda intended opening minutes ago, during and after the three parts. Early via television, newspapers, radio or other sites media, and posters, window focus, leaflets and other forms and channels to publicize, raise awareness, when it opened decorated, balloon advertising, but also a few days free car wash to attract customers, to carry out high-quality service with a smile and quick wash after the opening to attract more fixed consumers.

2. membership: The local consumption of water will almost determined to become a member and filing the annual fee, a membership card monthly payments, car washes month unlimited number of times (the car clean separately).

3, card system:

(1) year card: conventional washing X52 week 2-2.2 times a week (one year) 110 X every car wash fee (prices fall by 20% sharing client), washing unlimited number of times throughout the year (the car wash once a week) .

(2) six cards, season cards and monthly cards handle methodology reference year card, sharing profit margin adjusted as appropriate.

(3) Excellent fee card: grading sell Gold, Silver and Bronze.

Example: If the fee charged 15 yuan for each car wash;

Gold: charge 600 yuan, about 80 times the car wash;

Silver: charge 330 yuan, washing 38 times;

Bronze: charge 120 yuan, washing 15 times.

(4) Premiums: can the former six daily car and troughs fixed period of time, holidays, etc. Get washing vehicles newspapers and other gifts to attract customers.

Third, the maintenance and repair:

1. Maintenance: regular inspection adjustment in accordance with the device description of the components and replacement of lubricants to maintain equipment optimum operating state, if the fault can not be resolved that is called to repair, try to make the operation less sick; daily should fill out the " Car Logbook "and" Care and maintenance records "and sound management.

2. Appearance: Appearance is the first impression customers, it should be kept clean and, if found paint chips, etc. should be fixed soon, the glass should be cleaned to maintain a bright clean ground.

3. Venue: kept clean of debris, all items ordered furnishings, decent, friendly, comfortable and clean feel.

Four, safe operation:

2-3 selected employees receive training, in strict accordance with procedures; it is necessary to take into account the washing machine, but also take into account the car, in order to avoid scratching and accidents.

Five services:

Staff after training should be sustained so that customers get the best service.

Six careful maintenance:

With special (and) maintenance staff, requested the officer should have some understanding of the equipment and have the ability to exclude minor glitches, can be dedicated maintenance and repair.

Seven internal cleanliness:

Configuring vacuum cleaners, cleaning pads, washing machines (scrubbing car cloth, etc.), the gun (cleaning slit), etc., to detailed, standardized, so that customer satisfaction.

Eight, vehicle beauty:

Depending on site licensing and financial capacity, with a complete car beauty, computer detection, fast repair and maintenance, wheel alignment, tire repair balance, load mark repair, sheet metal repair paint, air conditioning and fluoride, clean foil and other services, both to facilitate customer and Gregory obtained.

Nine, boutique package:

Development of wholesale, sale or consignment boutique accessories, leather seats, hollow anti-theft, CD audio, and other full-service, improve efficiency and quality.

Ten, personnel management:

1, specifically (and) cashiers site charges a day should check computer records to sound financial management.

2, establish a comprehensive set of rules and regulations, so that the strict management, pay close attention to the work on quality assurance, life care, and improve all aspects of the quality of staff, to improve enterprise efficiency.


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 Tel:4000-758-768 /0592-5621358     Fax:0592-5621378      E-mail:dx@www.mshkj.cn 
 Address: same Anxi Ke Industrial District, Xiamen City   P.C:361100   Min ICP 05013247-1

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